Major Bibliographical References Previous documentation on file (NPS): *preliminary determination of individual listing (36 CFR 67) has been requested HPCA # 11191 MA previously listed in the National Register previously determined eligible by the National Register designated a National Historic Landmark recorded by Historic American Buildings Survey # recorded by Historic American Engineering Record # 10.
Geographical Data Acreage of property - approximately 1 acre UTM References A19 Zone Easting 46 86 860 Northing X See continuation sheet Primary location of additional data: X State historic preservation office Other State agency Federal agency Local government University XOther Specify repository: Massachusetts Historical Commission; Boston Public Library Zone Easting lorthin LLL See continuation sheet Verbal Boundary Description The boundary of the Upham's Corner Market is shown as the dotted line on the accompanying map entitled City of Boston; Topographic and Planimetric Survey- See continuation sheet Boundary Justification The boundary includes the three contiguous buildings historically associated with Upham's Corner Market. See continuation sheet 11. Form Prepared By Director name/title_ Michael J.
DeLacey, Preservation Consultant with Betsy Friedberg, National Register organization - Massachusetts Historical Commission date March 8, 1989 street & number- 80 Boylston Street telephone (617) 727-8470 city or town - Boston state MA _ zip code 02116 NPS tom 10-800 (B-40 ONa NG 1084-0011 Unlted States Department of the Interior National Park Service National Register of Historlc Places Continuation Sheet Section number _ 8 Page _ The Upham's Corner Market, Boston (Dorchester), Massachusetts for nearly a quarter of a million people as well as becoming a financial district, with the Dorchester Savings Bank moving into old Winthrop Hall in 1929-1930. Interestingly, the architectural significance of the Columbia Road facade(s) was never carried through to the interior, nor to the rear facades, which are strictly warehouse utilitarian in character.
The rear of the building(s) was designed for loading and unloading the huge quantities of fresh produce that passed into the hands of its customers daily and made the market justifiably famous - not for aesthetics. Ironically, it was the rear facade(s) which all of the automobile clientele saw coming and going from the market, made famous in large part because of the Cifrinos visionary responsiveness to the post World War I suburbanization and the advent of the personal automobile as the preferred means of transportation. According to historian Douglass Shand Tucci in his book The Second Settlement 1875-1925; A Study in The Development of Victorian Dorchester, "the major development in the twenties was the opening of John and Paul Cifrino's market." In the early years of the twentieth century there were no food retailing establishments resembling today's modern supermarket.
Instead, a shopper would buy his or her groceries and meat at the meat market; fruits and vegetables at the vegetable and fruit store; eggs, butter, milk, and cheese at the butter and egg store; and on Wednesdays and Fridays, fish at the fish market. Nearly all establishments extended credit and made deliveries. It was in this now-romanticized era of small-scale merchants and small, perishable purchases, that the Upham's Corner Market Co. was founded by brothers John and Paul Cifrino on July 1, 1915.5 Like many other merchants in their field, the Cifrino brothers had immigrated to the United States from a small southern Italian hilltown near Naples in the first decade of the twentieth century. Their first store - the first Upham's Corner Market - was a simple fruit and vegetable store in a simple storefront located at 186 Dudley Street in Dorchester. According to William H.
Marnell in his 1971 memoir Once Upon A Store, the marketing philosophy of the Cifrino brothers was simple: No credit ... No de liveries ..- Sell only the best quality merchandise at prices that substantially undercut the competition. This was a revolutionary and some might say impersonal philosophy, but it was a philosophy that sold merchandise and the store prospered.
(On its surface, this philosophy also runs counter to the wide reputation enjoyed by the Cifrinos as being compassionate businessmen who were fair to their employees, courteous to their customers, and benevolent to the poor.) (continued) ( OME ADGrOrE MO 1084-0018 Unlted States Department of the Interior National Park Service National Register of Historic Places Continuation Sheet Section number _ Page _ 2 The Upham's Corner Market, Boston (Dorchester), Massachusetts The exact moment when the Upham's Corner Market was transformed from merely a large and prosperous local market to what would one day be hailed as "The Largest Store in the World" is a fascinating anecdote as relayed by William Marnell: "It was a Saturday, a day that would be ever memorable in the annals of The Store if there were such.
It started as other Saturdays had started, in a period when Saturday and not Friday was the main shopping day. The Store was crowded through the morning, people elbowed their way through masses of other people, fruits and vegetables were stowed in brown paper bags with the usual Saturday morning contortions made necessary by inadequate space and what space there was high over But the crowd was good natured, the clerks whose number the partners had found necessary to increase were energetic, and everything would seem to have been in its natural and normal disorder. But as the afternoon progressed and the crowd, as then was usual, increased, that fine point at which tension breaks was reached. Disorder became panic and a shopping crowd became a frightened mob. By the grace of the Almighty and nothing less, no one was hurt.
The police came in time to help people out of the melee, gradually The Store was cleared, and the sound advice of the precinct captain, that The Store be forthwith closed for the day, was earnestly given and gratefully accepted. Behind drawn curtains a subdued, quiet, frightened group of men and boys put things to rights. That night the partners talked it over ... Since they had the capacity co make quick and firm decisions, they decided that night to build The welcSteritsacstong so ample and capacious as to court success and Acting on their decision John and Paul Cifrino acquired from Samuel B. Pierce 1919.3 a piece of land at 600 Columbia Road in Dorchester on February 18, This land a.k.a.
"Lot B" was located at the confluence of what by 1925 would be six busy streetcar routes in the Upham's Corner section of Oorchester, an area that was quickly becoming the central shopping and financial district to a quarter of a million peoble.o Though no early building permits have survived, City Directories, records of riginal architectural drawings, and City Atlases of the period indicate that the year 1919 saw the construction of the first Uphams Corner Market on Columbia Road. Unfortunately, no plans of this building survive.
This new market, known as Building A for our purposes, contained 19,696 square (continued) NP$ tom 10800~ 10-00 OMB ADBFOTO AC 1024-0018 United States Department of the Interior National Park Service National Register of Historic Places Continuation Sheet Section number Page 3 The Upham's Corner Market, Boston (Dorchester), Massachusetts feet on two floors and had a diversified product line that, according to Marnell, included meats, vegetabies. This centrálization of distribution was butter and eggs, as well as fruits and a new approach to food marketing at the turn of the century and was so successful that by the 1920s the Cifrino brothers, according to M. M. Zimmerman, the founder of the Super Market Institute, "had established themselves as one of the largest and most important volume food operators in the Boston area.
"9 Marnell observes that "what made the Upham's Corner Market unique in its day was its size; what makes it unique in the history of food stores is that this Goliath of a store had to grow with no tradition of giants on earth to form its progress. According to Marnell, in the early (Building A) days, the Cifrino brothers wrestled with the problem of shopping in such a large store. They worked out the concept of the sales slip and bundle counter, and the concept of making all ones purchases before picking up any of them. The first Columbia Road expansion came in 1923. In February of that year, Upham's Corner Market, Inc. purchased the lot, with a garage thereon, adjacent to the existing market. Very shortly afterward, the Upham's Corner Market was expanded. The new market had a net floor area approximating 29,000 square feet, a new delicatessen, and a bakery.
This building, Building B for our stype,i5, was designed by Willard M. Bacon, in the Classical Revival Architectural plans on file at the Boston Public Library attest to the fact that that Building A was also given a "face lift" at this time to match its new counterpart. Bacon ran his architectural practice out of an office at 27 Kilby Street in Boston and, according to information on file in the Fine Arts Department of the Boston Public Library, is most noted for his work in Winthrop, Massachusetts including its Public Library, High School, a number of grammar schools and City Hall. Still further expansion came in 1926 when the Cifrino brothers acquired "Lot D" and constructed an additional 21,600 square feet of retail space.
Designated Building C for our purposes, this building brought the total retail floor area of the new Upham's Corner Market to over 50,000 square feet, more the size ofmes e cussomary neighbarheod coaner stmaekets, and some thirty times By now, according to Marnell (as re-iterated in a telephone interview with Paul Cifrino, Jr.), the Market was a combination food store and "food carnival". It contained a cafeteria, tobacco and magazine stand, soda fountain, chop suey counter and shoe repair shop offering customers a range of food products unique to the City. It was advertised as "The Biggest Food Store in the World" and was, to many, the first one-stop shopping center in Boston.
(continued) NP8 Fom 10800 (B-c OMB ARBOTE MO 1086-0018 United States Department of the Interior National Park Service National Register of Historic Places Continuation Sheet Section number _8 Page - The Upham's Corner Market, Boston (Dorchester), Massachusetts The final expansion of the Upham's Corner Market occurred late in 1926. The Cifrino brothers, realizing the impact that the automobile would have on the parpeig oea truie ae rate a oerere prst faeace r od parehanid ing capitalizing on the potentially enormous automotive clientele. In an interview conducted by American Landmarks, Inc. City Councillor Albert P. "Dapper" 0'Neill recalled that as a young boy in the late 1920s, he would work the parking lots on saturdays and sundays, carrying bags to cars for customers.
This was private entrepreneurship, for the Cifrinos either neglected to consider, or deliberately avoided the need for assistance to customers carrying their bags from The Store. O'Neill's "turf" was hard won, and positions near the door were sometimes fought for amongst the boys. bag carriers would often transport bags of groceries to the buses at the corner of Columbia Road and Dudley Street for those who didn't own a car. A third group of more parsimonious clientele pulled their own wagons to The Store, carting their groceries home with them in this fashion after shopping. It was the kind of foresight exemplified by attention to an emerging automobile-oriented suburban market, just then taking shape, which, more than anything else, contributed to the Cifrino brothers success, and distinguishes them to this day.
To quote Marnell: "The truth was that (specialized type food) stores in general were destined to be less and less bases of supplies, and more and more culinary way stations ... It was the great and unrivalled contribution greater even than their highly competent management, that they could penetrate to the heart of such truths." The Upham's Corner Market, according to Marnell, was simply "The Store" to a whole community. and encod geitration Ame dicanse fomauniy trisa mlde , pofish, titsecnidn, German, or Canadian heritage = trading at the store as well. Igalthough a few thrifty Yankees were to be found "It was a revelation of the inexhaustible wealth of America to immigrants who ventured from the poorest part of The Town, or from the most modest parts of the Peninsula, and revelled at displays of fresh fruit unknown and unimagined in the lands from which they came.
It was a revelation of the inexhaustble yanicracy and visited the Stare,dames from up The Road when they dabbled in The Cifrino brothers conveyed title to the Upham's Corner Market to United Markets, Inc. in 1928.18 The brothers stayed on 1933, Paul as president, John as vice-president. 19 In 1934 the erot untiy opened a new store at 530 Gallivan Boulevard. Supreme Market, as this store was known, further refined the brothers' revolutionary merchandizing (continued) NPS POm 10400N (6-00 CoD AMDrONe MC 1026-0012 Unlted States Department of the Interior National Park Service National Register of Historic Places Continuation Sheet Section number Page The Upham's Corner Market, Boston (Dorchester), Massachusetts philosophy.
By expanding the self-service component of the Upham's Corner Market and by introducing one-stop check out service, the brothers established what can correctly (technically) be described as a super market. Supreme Market was so successful that in 1968 it was merged with Purity Markets to became the corner stone of the Purity Supreme chain of super markets.21 Paul Cifrino remained active in the food sector until the 1960's, quoted and referenced in trade publications as late as 1963. He lived out his retirement years in Florida, dying only recently. The story of John Cifrino's later years is less clear, but clearly he too had earned his place as a visionary in the annals of the food service industry.
(end) NPE FOM 10400 (8-00 Oa NG 1084-0011 United States Department of the Interior National Park Service National Register of Historic Places Continuation Sheet Section number Page -e The Upham's Corner Market, Boston (Dorchester), Massachusetts Architectural Significance The prominence of the Uphams Corner neighborhood was significantly enhanced, and its viability as an important urban commercial satellite-center reaffirmed, by the presence of the Uphams Corner Market. The Jacobean-Classical Revival tone of the facade(s) lent an air of formality to the crossroads commercial center which had slowly been evolving a more staid appearance with the construction of other buildings in the Classical Revival had been dominated by more cumbersome Victorian style commercial buildings or the simpler wood vernacular buildings of its early years.
The use of the ballustraded classicism of the market was particularly appropriate in that it occupies a site at a prominant curve on the boulevard directly across from the oldest burying ground in the area, the Dorchester North Cemetery of 1634. As such, it serves as a formal "border" to this lovely but somber landscape element. This relationship may not have gone un-noticed by architect Willard Bacon when he adopted the staid but pleasing Jacobean-Classical Revival hybrid motif for the facade(s) of his market building(s). This Classical Revival building blended with the existing architecture of Upham's Corner. At the time of the market's construction, the area's existing architecture was varied with Classical Revival as the predominant style. tollowing buildings are listed in the Boston Landmarks Commission's register of historical buildings in Dorchester.
The Columbia Square Building, at 584 Columbia Road, was originally built as the Masonic Hall between 1885 and 1889. It is a four story Neo-Classical Revival commercial block of brick with stone trim. The Pilgrim Congregational Church, at 540 Columbia Road, was built in 1893, with Stephen Earle as the architect. It is a two story brick building with stone trim in the Romanesque Revival style. The Municipal Building, at 500 Columbia Road, was built in 1902. It is a three story Classical Revival building of brick with stone trim. Boston Fire Department Engine House No. 21 at the corner of Columbia Road and Annabel Street, was built about 1910. This Mission Style stucco building is two stories in height with a three story attached tower. The Strand Theater, from 543 to 553 Columbia Road, was built in 1917-1918. Designed by Funk and Wilcox, it is two stories with a terra cotta entrance.
The rest of the theater block is two story brick in the Classical Revival motif. The Dorchester Savings Bank, at 572 Columbia Road, was remodeled from old (continued) NPB Form 10-800M (B-00 United States Department of the Interior National Park Service National Register of Historlc Places Continuation Sheet OMa NC 1024-0018 Section number _ 8 Page _ The Upham's Corner Market, Boston (Dorchester), Massachusetts Winthrop Hall in 1929-1930. It is a two story Moderne building of brick with a stone facade. Thus, the major buildings around Upham's Corner vary stylistically, with the majority being vernacular Classical Revival. Except for the fire station, all are masonry with stone or concrete trim.
(end) Coa ADrOTE MC 103-0016 Unlted States Department of the Interior National Park Service National Register of Historlc Places Continuation Sheet Section number Page _1 The Upham's Corner Market, Boston (Dorchester), Massachusetts ENDNOTES Tucevel opments of Victo tan Secone Set, ene tr 75 075t. Margre in the Hospital, Boston, 1975, p. 76 2. ibid., p. 79 3. Suffolk County Atlas - Dorchester 4. op. ict., Tucci, p. 82 5. Suffolk County Registry of Deeds 6. City of Boston, City Directories 7. Suffolk County Registry of Deeds 8. Marnell, William H., Once Upon a Store, Herden and Herden, New York, 1971, p. 9. Zhmeraw MaxM., The.super Mark, 145, polution in Distribution, 10. op. cit. Marnell, p. 40 11. Suffolk County Registry of Deeds 12. Boston Public Library Architectural Drawings Archives 13. op. cit. Marnell 14. Suffolk County Registry of Deeds 15. City of Boston Building Department 16.
op. cit. Marnell 17. Warner, Sam Bass Jr., Streetcar Suburbs, Harvard University Press, Cambridge, 1978 18. op. cit. Marnell 19. Suffolk County Registry of Deeds 20. City of Boston, City Directories 21. ibid. 22. Interview with Paul Cifrino Jr.
UNITED STATES DEPARTMENT OF THE INTERIOR NATIONAL PARK SERVICE NATIONAL REGISTER OF HISTORIC PLACES EVALUATION/RETURN SHEET REQUESTED ACTION: NOMINATION PROPERTY NAME: Upham's Corner Market MULTIPLE NAME: STATE & COUNTY: MASSACHUSETTS, Suffolk DATE RECEIVED: DATE OF 16TH DAY: DATE OF WEEKLY LIST: 9/10/90 10/11/90 DATE OF PENDING LIST: DATE OF 45TH DAY: 9/25/90 10/25/90 REFERENCE NUMBER: 90001537 NOMINATOR: STATE REASONS FOR REVIEW: APPEAL: N DATA PROBLEM: N LANDSCAPE: N LESS THAN 50 YEARS: OTHER : N PDIL: Y PERIOD: N PROGRAM UNAPPROVED: REQUEST: N SAMPLE: N SLR DRAFT: N NATIONAL: N N N COMMENT WAIVER: N VACCEPT -RETURN _REJECT 10/1/40 OATE Entered in thä.
BatLonal Eegister ABSTRACT/SUMMARY COMMENTS : RECOM./CRITERIA REVIEWER DISCIPLINE_ DATE DOCUMENTATION attached comments Y/N see attached SLR Y/N CLASSIFICATION _ count resource type STATE/FEDERAL AGENCY CERTIFICATION FUNCTION historic current DESCRIPTION architectural classification _materials _descriptive text SIGNIFICANCE Period Areas of Significance--Check and justify below Specific dates Builder/Architect Statement of Significance (in one paragraph) _summary paragraph _completeness _clarity _applicable criteria _justification of areas checked _relating significance to the resource _context _relationship of integrity to significance _justification of exception _other BIBLIOGRAPHY GEOGRAPHICAL DATA _acreage _UTMS verbal boundary description _boundary justification ACCOMPANYING DOCUMENTATION/PRESENTATION sketch maps USGS maps - _photographs -presentation OTHER COMMENTS Questions concerning this nomination may be directed to Phone Signed Date Dependable Cleaners COIN-OP LAUNERY DRY CLEAKING American Landmarks, Inc.
72 Broad Street Boston, Massachusetts 02110 Uphams Corner Market 600-618 Columbia Road Dorchester, MA Front facade Building A. (Bldgs. B and C to right in p photograph) UPHAMS CORNE 600-b18 COLU BOSTON CDORC CAMERICAN LANI FRONT FACADE (1989) SPACE fo 266-1168 American Landmarks, Inc. 72 Broad Street Boston, Massachusetts 02110 Uphams Corner Market 600-618 Columbia Road Dorchester, MA Front facade, Buildings B & C. (Building A to left of photo) UPItAmS CORN 600-618 COLV BOSTON (DORC CAMERICAN LA FRONT FACADES (1989) American Landmarks, Inc. 72 Broad Street Boston, Massachusetts 02110 Uphams Corner Market 600-618 Columbia Road Dorchester, MA Rear facades of Buildings (foreground) B (middle) and (Far distance) as viewed from the south. UPHAMS CORNER 600-618 CoLumE BOSTON (DORCHE CAMERICAN LAND REAR FACADES (1989) American Landmarks, Inc.
72 Broad Street Boston, Massachusetts 02110 Uphams Corner Market 600-618 Columbia Road Dorchester, MA View of rear facades of Buildin ing C (foreground) B (middle distance) and A (far distance) (viewed from north.) UPHAmS 600-618 BOSTON (I (AMERICAN REMR FACA (1989) RECEIDB SEP 1 0 1990* NATIONAL REGISTER * * COMMISSIOTA TSL PIT CHACHAY ComnnenNwaltl (r Ke) August 10, 1990 Carol Shull National Register of Historic Places Department of the Interior National Park Service P.O. Box 37127 Washington, DC 20013-7127 Dear Ms. Shull: Enclosed please find the following nomination: The Upham's Corner Market, HPCA #11191MA, 600 Columbia Road, Boston (Dorchester) (Suffolk County), Massachusetts 02125. There has been no owner objection for the property listed above.
The nomination has been voted eligible by the State Review Board and has been signed by the State Historic Preservation Officer. Owners were notified of pending State Review Board consideration 30-75 days before the meeting and were afforded the opportunity to comment. Comments received to date are attached to the nomination form. Sincerely, Betsy trodtey Betsy 'Friedberg National Register Director Massachusetts Historical Commission Enclosure: Massachusetts Historical Commission, Valerie A. Talmage, Executive Director, State Historic Preservation Officer 80 Boylston Street, Boston, Massachusetts 02116 (617) 727-8470 Office of the Secretary of State, Michael J. Connolly, Secretary