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Nomination for Phoenix Building

The case file that argued this property on to the National Register: 3,081 words across 13 pages, filed in 1989. Reproduced in full, word for word.

Source document Held by the National Archives in Record Group 79 as reference 89000220, where it exists only as a scan with no text layer. The words below were read off that scan by machine, so the occasional stray character is the recogniser's and the typewriter's. Nothing is summarised, corrected or written by this site. See the catalogue record, or return to the property.

From the form

The catalogue entry the section above was filed under.

NPS Form 10-900 (Rev. 8-86) 220 OMB No. 1024-0018 United States Department of the Interior National Park Service National Register of Historic Places Registration Form FEB 2 1 1989. NAHIUNAL REGISTER This form is for use in nominating or requesting determinations of eligibility for individual properties or districts. See instructions in Guidelines for Completing National Register Forms (National Register Bulletin 16). Complete each item by marking "x" in the appropriate box or by entering the requested information. If an item does not apply to the property being documented, enter "N/A" for "not applicable." For functions, styles, materials, and areas of significance, enter only the categories and subcategories listed in the instructions. For additional space use continuation sheets (Form 10-900a). Type all entries. 1.

Name of Property historic name THE PHOENIX BUILDING other names/site number 2. Location street & number city, town state MA 315-321 Union Street Rockland code 025 county Plymouth code a/Aot for publication NAAicinity 023 zip code 02370 3.

Classification Ownership of Property X private public-local public-State public-Federal Category of Property X building(s) district site structure object Name of related multiple property listing: N/A Number of Resources within Property Contributing Noncontributing 1 buildings sites structures objects - 0 Total Number of contributing resources previously listed in the National Register State/Federal Agency Certification As the designated authority under the National Historic Preservation Act of.1966, as amended, I hereby certify that this X nomination Jrequest for determination of eligibility meets the documentation standards for registering properties in the NationalRegister ofHistoric Placesand meets the procedural and professional requirements set forth in 36 CFR Part 60. In my opinion, the property meets does not meet the National Register criteria. See continuation sheet.

Value Signature of certifying official Taemage 2/8/89 Executive Direceer of Mass. Historical Gommission, State Historic Pres. Officer State or Federal agency and bureau In my opinion, the property meets does not meet the National Register criteria. See continuation sheet. Signature of commenting or other official Date State or Federal agency and bureau 5. National Park Service Certification I, hereby, certify that this property is: entered in the National Register. See continuation sheet. determined eligible for the National Register. See continuation sheet. determined not eligible for the National Register. fetht Suge 4-7-89 removed from the National Register. other, (explain:) for signaue orina kreper Date of Action 6.

Function or Use Historic Functions (enter categories from instructions) COMMERCE/TRADE: Business/office COMMERCE/TRADE: Business/specialty store The Phoenix Building, Rockland, MA Current Functions (enter categories from instructions) COMMERCE/TRADE: Business/office COMMERCE/TRADE: Business/specialty store 7. Description Architectural Classification (enter categories from instructions) Materials (enter categories from instructions) Later 19th Century & 20th Century Revival Neo-Classical foundation_ Concrete walls Brick, cast stone (ashlar) roof _ other - Tar & Gravel Marble Metal Describe present and historic physical appearance. The Phoenix Building stands at the northeast corner of Union and Park Streets in an area of mixed late nineteenth and twentieth century commercial and residential buildings.

The structure occupies most of its lot with a paved area to the rear of the building (east). The building stands two stories high, it is built on a concrete foundation and enclosed by a flat tar-and-gravel roof surrounded by a cast-stone parapet. Finishes vary by elevation, they consist of cast stone ashlar (facade), buff brick (south elevation), and red sand brick (east and north elevations). The sash varies in configuration at the first story, most second-story windows are tripartite having a single fixed window flanked by a pair of 1/1 sashes surmounted by multi-light transoms. The facade (west elevation) is asymnetrical, having three storefronts and an entry at the first story and windows for offices at the second story. The storefronts and signboards are framed by copper pilasters which support a cornice decorated with urn panels.

Storefronts contain recessed entries set in vestibules with tile floors and panelled ceilings. Display windows are trimmed with aluminum and are set on bases of green marble. The north storefront retains its original wooden door with a single light surmounted by a transom, while the other two entries contain modern aluminum-framed glass doors and transoms. The building's main entry (northernmost bay) is framed by rusticated cast-stone ashlar ornamented with low relief foliate decoration at che stiles and cornice; above the entry is a name plague. Recessed in a shallow vestibule are a transom and wooden double doors each containing a single light. A cast-stone still course extends across the head of the first story. The second story facade has rusticated cast-stone ashlar.

Eight windows (six tripartite and two single) rise symmetrically from the sill The lintels are splayed ashlar with keystones decorated either with low relief urns or cartouches with fleur de lis. Extending across the head of the second story is a shallow cornice ornamented with low relief foliate decoration, surmounted by a parapet with alternating solid pedestals and vase balusters. x See continuation sheet NPS Form 10-000 (8-86) OMB Approvel No. 1024-0018 United States Department of the Interior National Park Service National Register of Historic Places Continuation Sheet Section number _1 Page _ The Phoenix Building Rockland, MA The south elevation consists of a one-bay return with the same details as the facade and seven bays which are faced with buff brick and undecorated finishes. At the first story of the return is a storefront window framed with copper and a green marble base.

At the second story of the return are two There are four basement windows with lintels composed of stretchers. At the first story are five windows of six lights, three of which are covered. A flat cast-stone belt course extends across the head of the first story. At the second story are three single windows and four tripartite windows. The easternmost bay is angled slightly northward. A flat cast-stone The rear (east) elevation is faced in red sand brick laid up in common bond. A lightwell extends across the concrete basement which is pierced by four small windows and a pair of plywood doors. Above, windows and doors have flat arches of stretchers and concrete sills. At the first story are three entries, two having wooden doors with sunken panels and one a six-pane light with transom above. Asymmetrically placed are three narrow 1/1 windows and four six-light windows (two blocked).

At the center of the sécond story is a metal fire door with transom above. This is flanked by four tripartite windows- The north elevation is faced with red sand brick; a chimney rises just east of the party wall which obscures all but the easternmost bay of the first story. The windows have cast-stone sills and flat arches of stretchers. At the first story is a single window blocked by an air conditioner. At the second story are five tripartite windows and one single window. A parapet returns one bay from the facade. The interior consists of; three stores at the first story and offices at the second story. The two southernmost stores have contemporary finishes, while the northernmost store retains its pressed tin ceiling.

Finishes in the second-story hall consist of chairrails, wooden cornices, moulded door cases containing wooden doors with a single light and transoms above, and two 12-light skylights. Office suites have been recently renovated, with original trimmings (doors, doorcases and baseboards), reset on new partitions. Continued NPS Form 10-200 (8-85) United States Department of the Interior National Park Service National Register of Historic Places Continuation Sheet Section number - Page 2 - OM8 Approval No.1024-0018 The Phoenix Building Rockland, MA Archeological Statement No prehistoric site are currently recorded on the Phoenix Building Parcel or in the entire town of Rockland.

While the lack of sites in the area is likely the result of underreporting of sites, the potential for prehistoric sites seems low as a result of the small size of the parcel (approximately and since the building covers most of the lot with the remainder under pavement. The Phoenix Building, Rockland, MA 8. Statement of Significance

Statement of significance

Certifying official has considered the significance of this property in relation to other properties: nationally statewide Lx locally B C D Applicable National Register Criteria Criteria Considerations (Exceptions) Areas of Significance (enter categories from instructions) Architecture Commerce -G Period of Significance 1929-1939 Significant Dates Cultural Affiliation N/A Significant Person N/A.. caitertBillde lackall, Clapp & Whittemor State significance of property, and justify criteria, criteria considerations, and areas and periods of significance noted above. The Phoenix Building possesses integrity of design, materials, workmanship and location as well as historical associations with a prominent Boston architectural firm and with a prominent Rockland and Boston businessman of the late nineteenth and early twentieth centuries.

A fine example of commercial Rennaisance Revival style architecture, the Phoenix Building preserves nearly all the elements of its original design, including its green marble and copper storefronts, second story of rusticated ashlar, cast-stone filiate decoration, and its vase balusters at the parapet. ,It is for these reasons that the Phoenix Building meets criterion A and C of the National Register of Historic Places. Rockland is a town occupying about ten square miles, located approximately twenty miles southeast of Boston. Before 1874, Rockland formed the East Ward of the town of Abington and was generally known as East Abington. First settled in the late seventeenth and early eighteenth century, the area was attractivefor its rich woodlands and developed a lumber industry early in its history.

The shoe manufacturing industry first appeared in Rockland in the late eighteenth century, to become the focus of the community's economy by the mid-nineteenth century. Rockland was incorporated in 1874 as a result of a dispute over the construction of an expensive school building in Abington Center in 1871 and the belief that the town could develop into a more successful industrial community if separated from Abington. The late nineteenth century and early twentieth centuries saw the continued dominance of the shoe industry, with fewer but larger companies, and an increase in related industries such as the Thompson shoe shine factory and the S. E. Packard and Son's paper box factory. Rockland's most prosperous period occurred during the years leading up to and including world War I, with the subsequent years of the Great Depression resulting in the local shoe industry's decline.

Built in 1929, the Phoenix Building is one of few surviving nineteenth and early twentieth century commercial buildings in Rockland. The Bigelow and Bemis Buildings (295-305 and 331-333 Union Street) 1ocatedSeeiddnfinuationeshadt 9.

The rest of the file

Bibliography, boundary description, and the people who prepared and reviewed the nomination.

Major Bibliographical References Hurd, D. Hamilton. History of Plymouth County, Massachusetts with Biographical Sketches of Many of Its Pioneers and Prominent Men. Philadelphia, PA 1884. Rockland Centennial: 1874-1974. The Rockland Booklet Committee, 1974. Stoner, J.J. Birdseye View Of the Town of Rockland, MA. Madison, Wisconsin: 1881. Withey, Henry F. and Elsie Rathburn Withey- Biographical Dictionary of American Architects (Deceased)- Los Angeles: Hennessey & Ingalls, Inc., 1970. Yestaryears of Abington, Rockland, Whitman - 250th Anniversary- 250th Anniversary Committee, Abington, MA: 1962.

See continuation sheet Previous documentation on file (NPS): Xpreliminary determination of individual listing (36 CFR 67) has been requested HPCA#10461MA previously listed in the National Register previously determined eligible by the National Register designated a National Historic Landmark recorded by Historic American Buildings Survey # recorded by Historic American Engineering Record # Primary location of additional data: X State historic preservation office Other State agency Federal agency Local government University Other Specify repository: Mass. Historic Commission 10.

Geographical Data Acreage of property Less than .25 Acres UTM References USGS Quad: Weymouth, MA A 19] 3 4 1 6 20 L4 6 6 6 65 Easting Northing Scale: 1:25,000 Easting Northing CL D See continuation sheet Verbal Boundary Description The nominated property consists of parcel 245 on rockland Assessors Map 39 bounded by Union Street (west),Park Street (south) and bythree adjacentlots(Parcels 243, 244 and 246, north and east). See continuation sheet Boundary Justification The boundaries of the Phoenix Building are those historically associated with the property. See continuation sheet 11. Form Prepared By name/title Catherine Seiberling, Preservation Consultant w/ Betsy Friedberg, NR Director : MHC organization Mass. Historical Commission date 6/11/88 street & number 80 Boylston St.

telephone 617 727 8470 city or town - Boston state _ MA .zip code02116 NPS Form 10-000 (8-86) United States Department of the Interior National Park Service National Register of Historic Places Continuation Sheet OMB Approvel No. 1024-0018 Section number - Page 1 The Phoenix Building Rockland, MA blocks of each other along the main commercial thoroughfare of Rockland and two Italianate style commercial buildings at 365-375 Union Street and 3 Webster Street are also nineteenth and early twentieth century commercial buildings. The Pheonix building is outstanding among them for its rich variety of cast stone and metal ornamentation as well as retaining most of its original detail. The Phoenix Building was designed by the prominent Boston architectural firm of Blackall, Clapp and Whittemore, who 1s belleved to have designed the neardy Bigelow and Bemis buildings as well.

Principals in the firm were Clarence H. Blackall (1857-1942), James F. Clapp (d. 1941), and Charles A. Whittemore, who practiced together from 1889 until the late 1930s. During this period they designed numerous Boston theaters and many other public and commercial buildings. Among their best works are the Tremont, Colonial, Wilbur, Metropolitan and Bowdoin Square Theatres, the Tremont Temple, and bulldings for the Boston Herald, Boston Post and Boston American newspapers. The Phoenix Building stands at the heart of Rockland's commercial district on the site of two previous Phoenix buildings. A three-story, Second Empire style Phoenix Hall stood on this site by 1881 and was the site of Rockland's first town meeting in 1884. This structure burned in a 1890 fire which destroyed most of the center of Rockland, which accounts for the present inconsistency of bulldings along Union street.

Around 1891 the first Phoenix Building was replaced by a second Phoenix Building which was also destroyed by fireineti,anasubseguentiyreplacedythepresentpada its present well-preserved condition, the Phoenix Bullding 1s Rockland's finest example of Classical Revival style commercial architecture. Alonzo W. Perry (1849-1928), whose real estate firm erected and continues to own the Phoenix Building, was the son of a Rockland shoe manufacturer. Perry operated his own shoe manufacturing business on this site until 1884 when a decline in Rockland's shoe industry led him to establish a real estate business. Based in Boston, the A. W. Perry Company owned a considerable portion of Rockland's commercial center, including the Phoenix Building on this site (ca. 1890-1929).

Perry continued to live in Rockland and was active in the community, serving as the chairman of the Building Committee for the Rockland Memorial Library (1880s), for which he donated the furniture and fixtures, he also established the French Home for Aged Women (1916) in honor of his wife. ..... 1300 Tl 71 25,892 196.75 480 219.68 92.50 5062 1a6 7 173 4500 LIBRARY 72 20,992 L 06 7,372 104 0,700 105 4,068 15 FIRE STATION 107 11,881 10200 19 4201 58- 910 135.0 22-658 18 640 28 41OW 5,330 6,056 109 33,191 150 8,939 15l 8,335 153 10,719 59.57 87.0 639. UNIN 116.

346 156.6 152% 2788 45) EET 00 Frá 660 30 660 ..- 22 24 ..-156 4,818 126.6 18 -654 154 155 7063 14,360 \158 157 194 15,450 195" d 17,102 -- 10 HISTORIC PRESERVATION TAX CERTIFICATION APPLICATION Phoenix Building Rockland, Massachusetts Rockland Assessors' Map 39 Scale 1" = 80' Phoenix Building Indicated by cross-hatching I,uT.I 219 7,637 12,280 226 22,022 36 221 13,690 66.0* 361 222 9,504 535 355 223 349 4,95Q 225 15,015 28 L 343 5585 /1.

339 1a10 224 4,3401 660 WEBSTE 133.5* 6221 335 243 17,086 244 7,663 ,245 $3,946 246 3,280 16 247 960 49 P 1260260 7,410 56.7 261 15,385 109 ( UNITED STATES DEPARTMENT OF THE INTERIOR NATIONAL PARK SERVICE NATIONAL REGISTER OF HISTORIC PLACES EVALUATION/RETURN SHEET REQUESTED ACTION: NOMINATION PROPERTY Phoenix Building NAME: MULTIPLE NAME: STATE & COUNTY: MASSACHUSETTS, Plymouth DATE RECEIVED: 2/21/89 DATE OF 16TH DAY: 3/23/89 DATE OF PENDING LIST: 3/07/89 DATE OF 45TH DAY: 4/07/89 DATE OF WEEKLY LIST: REFERENCE NUMBER: 89000220 NOMINATOR: STATE REASONS FOR REVIEW: APPEAL: N DATA PROBLEM: N LANDSCAPE: N LESS THAN 50 YEARS: N OTHER: PDIL: PERIOD: PROGRAM UNAPPROVED: N REQUEST: N SAMPLE: N SLR DRAFT: N NATIONAL: N COMMENT WAIVER: N LACCEPT RETURN _REUBCT 4//7/69 DATE ABSTRACT/SUMMARY COMMENTS: well preservea.

Diaered lorlly unpetant The propett eigbea listingn riing aeleinanly deterrired 8/2484 RECOM./CRITERIA Accept axC DISCIPLINECOrchute 77/89 Xtistory DOCUMENTATION see attached comments X/O see attached SLR YA CLASSIFICATION count resource type STATE/FEDERAL AGENCY CERTIFICATION FUNCTION historic current DESCRIPTION architectural classification materials descriptive text SIGNIFICANCE Period Areas of Significance--Check and justify below Specific dates Builder/Architect Statement of Significance (in one paragraph) summary paragraph completeness _clarity applicable criteria justification of areas checked relating significance to the resource context relationship of integrity to significance _justification of exception other BIBLIOGRAPHY GEOGRAPHICAL DATA acreage UTMS verbal boundary description boundary justification ACCOMPANYING DOCUMENTATION/PRESENTATION sketch maps USGS maps photographs OTHER COMMENTS Questions concerning this nomination may be directed to Phone presentation Signed Date MASSl MReR?!

M9911: BEVERLY'S PETERSON'S CARD& GIFT) BEVERLY'S CLOTHING MARION'S SHOE OPENING nMSary SALE NEWSPAPERS PHOENIX BUILDING 315-327 Union Street Rockland, Massachusetts PHOTOGRAPHER: Kim Withers Brengle (Sept. '86) VIEW: Facade (west elevation) taken from a position facing east on the opposite side of Union Street The thoenix 315-327 Sniongst. Rockland, MASS. Thotographer: Kim withers Brenake 9/86 AcT for Mass, 45 School St, Boston, MA View: facade (west elevation) taken from a position faung east on the opposite side of Union St. *COMNISSTOTT - LILATATO February 2, 1989 FEO ? 1 1989 NATIONAL REGISTER Carol Shull National Register of Historic Places Department of the Interior National Park Service P.O. Box 37127 Washington, DC 20013-7127 Dear Ms.

Shull: Enclosed you will find the following nomination forms: The Rockland High School, Rockland, MA The kockland Trust Company, Rockland, MA Lower Union Street, Historic District, Rockland, MA The Phoenix Building, Rockland, MA The Rockland Memorial Library, Rockland, MA The Pond Hill School, Wellfleet, MA All have been voted eligible by the State Review Board and have been signed by the State Historic Preservation Officer. Owners were notified of pending State Review Board consideration 30-75 days before the meeting and were afforded the opportunity to comment. Comments received to date are attached to the nomination forms. Sincerely, Betoy Friedberi Betsy Friedberg National Register Director Massachusetts Historical Commission Enclosure: BF /di Massachusetts Historical Commission, Valerie A.

Talmage, Executive Director, State Historic Preservation Officer 80 Boylston Street, Boston, Massachusetts 02116 (617) 727-8470 Office of the Secretary of State, Michael J. Connolly, Secretary